Advertise
Who is He?
He is a collection of 34,000 urban men with an insatiable appetite for what’s new, what’s next, and what it means to live life in style.
He’s Devoted
87% read every day or almost every day
He’s Generous
59% forward articles to their friends regularly
He Shops
66% bought something they read about on HeSaid
He Influences
78% see it first and tell others about what’s
new and cool
*Above figures based on 2008 reader survey
With HeSaid’s discerning and unmistakable voice, advertisers have an unparalleled opportunity to influence an affluent, educated and devoted readership of consumers who take pride in being on the leading edge of style. HeSaid readers are smart, stylish, and affluent men who are looking for an up-to-the-minute cultural resource to find out what is fresh and interesting in their city.
Gender
82% male
18% female
Age Breakout
18-24 - 7%
25-29 – 26%
30-34 – 23%
35-39 – 20%
40 -44 – 15%
45-49 – 7%
50-59 – 2%
Median Income of HeSaid’s Readership: $82,500
*34% of readers earn $100,000+
88% of readers are working professionals
92% of readers are avid consumers and believe the gay community is a “strong financial force”
79% of readers plan to make a major purchase in one or more of the following categories within the next 12 months: Electronics, Travel, Apparel, Home Improvement, and Health & Fitness
*Above figures based on 2008 reader survey
82% male
18% female
Age Breakout
18-24 - 7%
25-29 – 26%
30-34 – 23%
35-39 – 20%
40 -44 – 15%
45-49 – 7%
50-59 – 2%
Median Income of HeSaid’s Readership: $82,500
*34% of readers earn $100,000+
88% of readers are working professionals
92% of readers are avid consumers and believe the gay community is a “strong financial force”
79% of readers plan to make a major purchase in one or more of the following categories within the next 12 months: Electronics, Travel, Apparel, Home Improvement, and Health & Fitness
*Above figures based on 2008 reader survey
What’s the Opportunity?
Website & Newsletter
HeSaidMag.com features an extensive archive of original content, a forum for readers to post their own reviews, and even HeSaidTV, a new video feature that gives readers a sneak peek into the most stylish restaurants, nightclubs or boutiques in their city.
Advertising on HeSaidMag.com means prominent placement adjacent to rich multi-media content in a highly targeted environment. As an advertiser, you can expect an uncluttered share of voice, rich media capabilities that engage readers in an interactive environment, and run-of-site or geo-specific placements.
Advertising on HeSaidMag.com means prominent placement adjacent to rich multi-media content in a highly targeted environment. As an advertiser, you can expect an uncluttered share of voice, rich media capabilities that engage readers in an interactive environment, and run-of-site or geo-specific placements.
Website Banners
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Bottom Leaderboard 728x90
Newsletter Banners
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What Else Can I Get?
HeSaid Exclusives
A HeSaid Exclusive is a stand-alone e-mail advertorial devoted to a single brand or product. A dedicated email generates buzz and excitement for advertising partners’ products or services. With a HeSaid Exclusive, advertisers get 100% share of voice, viral send-to-a-friend functionality and 200 words of copy that are written in the tone and voice HeSaid readers are accustomed to receiving.
What You Get:
Words of copy:200
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10% of all Advertising revenue does benefit charities including the Human Rights Campaign and The Trevor Project.
Want More Information?
Contact:
Kelly Leger
Advertising Director
315 Bleecker Street Ste. 253
New York, NY 10014
T: 720.339.8402
F: 212.675.6330
kelly@hesaidmag.com
Advertising Director
315 Bleecker Street Ste. 253
New York, NY 10014
T: 720.339.8402
F: 212.675.6330
kelly@hesaidmag.com